---
title: "Retail media: turn shoppers into a revenue line | Retail Media · AdOmega"
description: "Retailers, marketplaces and commerce publishers are sitting on premium inventory and first-party shopper audiences. We package both into formats brands want…"
url: https://adomega.in/retail-media.html
---

# Retail media: turn shoppers into a revenue line

Retailers, marketplaces and commerce publishers are sitting on premium inventory and first-party shopper audiences. We package both into formats brands want to buy.

[Retail media monetization · adomega.ae](https://adomega.ae) · [Talk to us](https://adomega.in/contact.html)

Inventory via formats

## Every shopper touchpoint becomes sellable

### Sponsored products

Native product listings in search results and category pages, sold on a CPC or CPM basis.

### Sponsored brands

Brand banners with a logo, headline and product row at the top of high-intent searches.

### Onsite display

Homepage takeovers, category banners and product-page placements across web and app.

### Shoppable video

Video on product and landing pages that links straight to the basket.

### In-store screens

Digital screens in stores, sold with the same audiences and reporting as online.

### Checkout & offers

Sampling, bundles and offer placements at checkout and in confirmation flows.

Audiences

## Your first-party data, packaged for buyers

We turn browse and purchase signals into privacy-safe audience segments that brands can target on your site and across our publisher network.

- **Category buyers** such as electronics, beauty, grocery or fashion.
- **Intent segments** built from search, basket and wishlist activity.
- **Lapsed and loyal** shoppers for retention campaigns.
- **Offsite extension** across premium publishers, video and CTV.

SIGNAL

**Browse & purchase data**

Stays with the retailer. No raw data leaves your systems.

SEGMENT

**Audience packages**

Category, intent and lifecycle segments.

ACTIVATE

**Onsite + offsite**

Your formats first, then the AdOmega network.

RESULT

**New high-margin revenue**

Closed-loop sales reporting that brings brands back.

Retail media monetization

### Go deeper at adomega.ae

Our dedicated platform for retail and commerce media infrastructure, with structured retail media, first-party audience intelligence and scalable monetization architecture.

[Visit adomega.ae](https://adomega.ae)

For brands

### Buying retail media?

See how advertisers reach shoppers onsite and offsite with AdOmega.

[Ecommerce for advertisers](https://adomega.in/ecommerce.html)

## Ready to open your retail media network?

Tell us about your site, app or stores and we’ll map the inventory and audiences you can sell.

[Contact Us](https://adomega.in/contact.html) · [For publishers](https://adomega.in/publishers.html)
